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NEW YORK CITY CAR WASH
NEWS |
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| TIME
OUT MAGAZINE ON BROADWAY BRIDGE WASH & LUBE |
New
York, New York: May 11, 2009: Time Out New York recently
named Broadway Bridge Wash & Lube the City’s
classiest NYC car wash in its “A Gearhead Guide
to NYC” segment of the magazine’s popular “Own
This City” column.
“We’re honored to be recognized,” says
Broadway Wash & Lube manager Moshe Farkash. “When
you put your nose to the grindstone to provide exemplary
service without cutting corners you often wonder
if anyone’s paying attention. The nod from
TONY—and our repeat customers—just make
it official. The truth is that we’ve tried
really hard to stay true to the classic full service
wash and lube model that so many of our competitors
have abandoned for faster solutions.”
Luckily for Farkash, though, New Yorkers love a time-honored
classic. At Broadway Wash & Lube, as Time Out
New York notes, “A triple-foam wax and an espresso
bar are just the beginning…” Customers
feel pampered while they sip their cappuccinos and
confidant that their cars—a substantial investment
for any New York City car owner also paying for long
term parking solutions—are handled with white
gloves. They even offer custom hand washes in under
20 minutes—a popular option for NYC luxury
car owners who are often pressed for time but don’t
want to sacrifice quality.
“Just like any product or service the quality
is in the details. However, most of the car washes
in the City just rush you through,” says Farkash “and
the results are the dust bunnies or the spots of
grime on the dashboard you notice on your way home.”
Broadway’s blend of old world customer service
and cutting edge technology is a breath of fresh
air for city dwellers. Located in Manhattan on the
corner of 220th Street and Broadway, Broadway Wash & Lube
has even turned its attention to the environment
by offering a Better Gas Mileage maintenance package
that improves their customers’ gas mileage—and
thereby reduces the amount of fossil fuels they need
to consume.
Broadway’s customers have found that implementing
simple maintenance measures now like changing the
air filter, cleaning the fuel injection system, using
the correct grade of oil in the car’s motor,
and making sure the car has the correct air pressure
in its tires all have a dramatic impact on their
cars’ fuel efficiency.
“We’re acutely aware of environmental
concerns facing the automotive industry and have
molded our business model around that. By focusing
on the details—and spending a little time—first,
car owners can make a profound impact on the environment
collectively. It’s just common sense really—just
like how a little hard work can produce a superior
result. This is core of our business: hard work and
quality care. We believe this is something that matters
and are glad TONY thinks so too.”
For more information on Broadway Bridge Car Wash
special rates and coupons go to www.broadwaycarwash.com.
To view the article in Time Out NY please CLICK
HERE. |
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| MAKE
YOUR CAR LAST LONGER |
In
today’s tough economic times, more and more
car owners are looking for ways they can get the
most out of their current transportation solutions—and
this means cars. While some car owners opting in
to car shares, such as zip car, most New Yorkers
are ding their best to make their current cars last.
Luckily, the same steps that increase a car’s
longevity may also increase its gas mileage—both
of which save consumers money in the long run.
“
With all of the media focused around the automotive
industry this may seem like common sense, but so
many people still neglect the vehicles that they
rely on every day—which means more cars over
a lifetime,” notes Moshe Farkash of Manhattan
car detail center Broadway Bridge Wash & Lube
(http://www.broadwaycarwash.com). “It’s
just common sense,” Farkash says. “Why
buy a car in this economy when you can get more time—and
miles—with the car you already have.”
Farkash continually offers NYC Car Wash tips New
Yorkers looking to increase your car’s longevity
while making it more fuel-efficient.
– Get your car’s oil changed every 3,000 miles.
Make sure the filter is cleaned then as well;
– Have you transmission fluid checked and replaced
according to your vehicle’s maintenance schedule;
– Change your air filter. (A clogged filter forces
the car to work overtime.);
– Clean your fuel injection system;
– Use the correct grade of motor oil; and
– Make sure the air pressure in your tires is at the
correct level.
Periodically, according to your car manufacturer
recommendations:
– Have the power steering fluid checked;
– Flush the coolant;
– Inspect and replace belts and hoses;
– Rotate tires; and
– Check and change the brake fluid
It’s also a good idea to have the car thoroughly
detailed (http://www.broadwaycarwash.com/detail-center.html)
a couple of times a year to keep it protected from
the elements. “The nicer it looks, the longer
you want to keep it,” says Farkash. “This
too seems simple and yet ..” Farkash recommends
superior cleaning and protective wax to keep the
car looking new longer, and, if you do decide to
sell, you’ll more likely be able to get close
to the Kelly Blue Book value listed for the vehicle.
A poorly maintained car with stained upholstery and
a smoky odor isn’t going prompt anyone to pay
full value. “And these are just some of the
minor results of negligence over time.”
With the constant crisis surrounding the financial
state of this country it may seem prudent to lock
down all extraneous costs, however, taking some routine
preventive steps can save uncounted dollars for the
future of any vehicle. “It’s the grasshopper
and the ant revisited,” says Farkash. “A
little work now may seem like an unnecessary hassle
and expense, but it’s nothing compared to the
inconvenience of going without transportation when
you really need it or pouring a fortune into your
vehicle for something you could have prevented with
just a little attention.”
To address current economic conditions, Broadway
Bridge Wash & Lube offers a wide variety of savings
and coupon packages to meet NYC car owners half way.
For more information on these go to http://broadwaycarwash.com/coupons-promotions.html
or visit this NYC car wash and lube center on the
corner
of Broadway & 220th street to check out
their deluxe car wash and detail center first hand. |
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| NEW
YORK CITY CAR WASH GOES GREEN BY SAVING CUSTOMERS
UP TO 10% WITH BETTER GAS MILEAGE |
New
York, NY. In response to growing concerns about the
harmful effects that carbon emissions have on the
environment, Broadway Bridge Wash & Lube (http://www.broadwaycarwash.com)
announced today it’s Better Gas Mileage maintenance
package to improve their customers’ gas mileage
to 10% on and reduce costs at the pump year round.
With the price of oil exceeding $100 and gas costs
rising nationwide (up to almost four dollars a gallon
in some parts of the nation), this NYC car wash and
maintenance center has decided to give customers
a way to take control of their oil consumption.
“Most people don’t know that quality
car maintenance can maximize car efficiency and thus
fuel economy giving car owners more miles to the
gallon and more bang for their buck,” says
store manager Moshe Farkash. “The fact is there
are definitive things you can do, like changing your
air filter, cleaning your fuel injection system,
using the correct grade of oil in your motor, and
making sure you have the correct air pressure in
your tires, that can have a dramatic impact on fuel
efficiency. And with going green becoming more then
just a trend but a way of life, we thought we’d
do our part by offering a package that not only improves
the environment but saves our customers money at
the same time.”
Located in Manhattan on the corner of 220th Street
and Broadway, this NYC car wash has over 25 years
of auto industry experience, making them uniquely
able to deliver sound fuel economy solutions. However,
according to Farkash, these energy saving practices
aren’t new. “It’s just a matter
of treating your car like the high performance tool
that it is, says Farkash. “The problem is most
people take advantage of their vehicle without realizing
the benefits associated with proper auto care.”
With recent trends and media coverage supporting
simple green solutions for the future, the Manhattan
oil change and efficiency expert thought the time
was right time to remind people of what the team
at Broadway Bridge Wash & Lube has been saying
for years.
“Even little things that seem unimportant,
like making sure you have enough air in your tires,
can make a huge difference and increase your energy
and cost savings. The truth is going green just makes
good sense,” says Farkash. “If you can
improve your fuel economy and help reduce the heat
trapping gases that lead to climate change why not
reap the mutual rewards?”
To follow up this energy efficiency campaign, Broadway
Bridge Wash & Lube is also sponsoring an Earth
Day special in April, geared for promoting outreach
about the climate crisis and rewarding those New
Yorkers driving hybrid vehicles with cost savings
packages. Also known for their innovative detailing
and interior cleaning methods as well as their quick
and comprehensive maintenance packages, Broadway
Bridge Wash & Lube is dedicated to making a difference
by creating a pleasant atmosphere where professionalism
and quality service remain the gold standards for
NYC automotive care.
“Our promotion is just the first step toward
giving car owners a chance to take control of their
dollar in a time when gas costs are escalating—which
delivers the peace of mind we’re all looking
for,” says Farkash. “Our customer service
model has always been hinged on customer benefit
and that’s just good business for both the
cost conscious and the environmentalists alike.”
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| NEW
YORK CITY CAR WASH REINVENTS CLASSIC NY WASH AND
LUBE MODEL |
April
7, 2008, New York, NY: NYC car wash Broadway
Bridge Wash and Lube announced
today it’s first Earth Day celebration on April
22, 2008 to promote the dramatic impact proper car
maintenance can have on carbon reduction and cost
savings at the gas pump. By promoting simple practices
like how replacing a clogged air filter or keeping
your tires inflated to the proper pressure can cumulatively
improve your gas mileage up to 13%, Broadway Bridge
Wash & Lube hopes to give consumers useful tips
they can use tomorrow to begin helping reduce climate
change.
In addition, this New York City car wash will also
donate 2 dollars to the carbonfund.org for every
car that signs up for their Better Gas Miles package
at this all-day event. As part of this initiative
Broadway Bridge Wash & Lube has also partnered
with national OEM autoparts provider Mighty Auto
Parts, who has agreed to match all funds that Broadway
Bridge donates to the Carbon Fund. Broadway Bridge
consultants will also be on hand to provide customers
with sound advice on automotive energy savings.
“We thought we could help support Earth Day
in a way that is both caring and powerful,” says
store manager Moshe Farkash. “Today’s
car owners and automotive professionals have tremendous
potential to influence the way we consume energy
and how much. The good news is that energy savings
leads to financial savings, which provides incentives
to go green that everyone understands.”
Not surprisingly, Farkash and his wife are both staunch
believers in going green and feel strongly enough
about environmental issues to promote these practices
in their daily life.
“We buy the LED lights and make sure to reduce
our reliance on paper products,” Farkash says. “It’s
important that everyone plays their part, but car
owners especially need to know how much of an impact
they can make with simple choices. For example, fixing
a faulty gas sensor can actually increase your gas
mileage by up to 40%.”
Farkash’s management position at New York car
wash Broadway Bridge Wash & Lube makes him uniquely
able to influence the general public about these
energy savings practices. His promotion is meant
to educate and enlighten while getting people greened
up for their life on the road.
“We understand that today’s automotive
professionals have a responsibility to not only perform
the services they are trained to do but to also inform
the general public about conservation—that’s
what makes the carbon fund such a worthy cause.
The Carbon Fund is a nonprofit
committed to helping people minimize their own impact
on the climate by promoting cost-effective solutions
to reduce carbon emission. The organization’s
efforts are concentrated in three primary areas:
promoting carbon offsets so individuals can offset
their own carbon footprint; educating the public
about cost-effective solutions to the climate crisis;
and promoting other organizations on the forefront
of the fight against climate change and the drive
to reduce global carbon dioxide emissions.
“We hope to work with them more closely in
the future,” Farkash says. “But arming
them with enough financial fuel to promote their
message is a perfect start.”
For more information or to receive a free electronic
(and environmentally-safe) flier about how to save
energy with simple maintenance packages contact info@broadwaycarwash.com or log on to http://www.broadwaycarwash.com. |
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| NEW
YORK CITY CAR WASH REINVENTS CLASSIC NY WASH AND
LUBE MODEL |
New
York, NY. Broadway Bridge Wash & Lube announced
today the launch if its new website (http://broadwaycarwash.com)
meant to highlight the classic wash and lube model
so many proprietors have abandoned for more specialized
services. The new site seeks to publicize the full
service capabilities that this New York City car
wash feels to be missing in the Manhattan area, where
time is the most precious commodity car owners have.
“Why not kill two birds with one stone?” asks
store manager Moshe Farkash. “Most New Yorkers
are so pressed for time that we wanted to give car
owners a one-stop service model that allows them
to improve their car’s appearance and performance
at once. The website is meant to show customers that
there are still businesses out there set up to accommodate
their busy schedules and not the other way around.”
More important than this New York City car wash’s
time saving capabilities, is their overall commitment
to improving customer satisfaction by creating a
pleasant atmosphere where professionalism and quality
service remain the gold standards for automotive
care.
“Our goal was always to create a customer experience
reminiscent of the classic full service wash and
lubes you’d see in a film from Hollywood’s
Golden Age. Friendly service, complete detailing,
quick oil changes and full service maintenance packages,
give our customers a chance to treat their cars right.
We’ve even set up a deluxe espresso bar so
our customers can be more comfortable while they
wait.”
According to this NY Car Wash, in a metropolitan
area known for its unpredictable climates and intense
traffic conditions, the wear and tear on any vehicle
can cause a great deal of damage. A car's engine
is a complicated technology, involving hundreds of
parts working together at high velocities, and too
often car owners neglect their vehicles when regular
and proper maintenance can make a huge impact on
vehicle longevity.
“Proper maintenance is crucial,” says
Farkash. “But more important is to find a quality
service provider. A car is big investment—even
if you’re leasing—and too often we hear
horror stories about impersonal and unprofessional
service where a car is damaged by careless workmanship.
At Broadway Bridge, we take extraordinary measures
to ensure your car always looks and performs its
best. We offer customers a chance to work with one
team to address the multiple needs of their vehicles,
which ultimately puts the quality control back into
the consumer’s hands.”
Known for their innovative detailing and interior
cleaning methods as well as their quick and comprehensive
maintenance packages, Broadway Bridge Wash & Lube
is making a difference by redefining how to address
automotive care.
“Our concept isn’t new nor is it complicated
and yet its seems so rare these days. We don’t
know when service with a smile fell out of fashion,
but we still believe that a car owner shouldn’t
have to sacrifice quality service for a competitive
price,” says Farkash. “We understand
that New Yorkers spend countless hours in their cars
and we’re focused on making their driving experiences
as pleasant as possible. Our customers trust us to
care about their entire vehicle not just the oil
in their crankcase—and trust is really what
full service quality is all about.” |
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| NYC
CAR WASH TIPS: CAR WASHING 101 |
We
all know that keeping your vehicle cleaned and properly
waxed is the most important step toward preventing
it from prematurely losing its luster from the dirt,
salt, and contaminants stirred up by New York’s
temperamental weather conditions. Further, making
sure your interior is meticulously cleaned will go
a long way to preventing ground-in dirt from staining
and wearing out upholstery while eliminating lingering
odors. (Just try and remember where you’ve
been walking in this city and the picture becomes
abundantly clear). This is especially true from those
who lease their vehicles and have to pay premiums
for any exterior damage to their cars.
However, finding a good car wash in Manhattan can
be a bit of a chore. From assembly-line centers that
care little about your prized vehicle to inflated
pricing at detail centers, finding a responsible
car wash that will give you a professional job at
a competitive price isn’t easy. But making
sure you know what to look for can help you keep
your car looking like new without breaking the bank.
When you look for a good NYC car wash, make sure
you look at their menu of services for certain key
items.
A basic NY car wash should always include a rust
inhibitor, undercarriage cleaning and some sort of
foam wax. A full-service New York City car wash should
include all of those items plus interior vacuum and
washing and possibly interior window cleaning. Packages
are usually built from these basic services that
include extras like complete Armor All, a hot wax,
hand spray wax, plastic mat cleaning, and wheel rim
shining.
The automatic car washing systems most of us have
grown accustomed to usually provide this type of
standard or basic washing service. In these mechanized
brushless car-washing systems your car moves on a
conveyor belt though a series of tunnel-like bays.
Water and soap are sprayed onto the vehicle and large,
bristle free fabrics wash away dirt. Tires and wheels
are likewise sprayed with a hot water and soap mixture
and vigorously scrubbed to eliminate dirt and grime.
A high-pressurized rinse cycle follows and, finally,
a wax foam forms a protective layer around your car.
Sometimes Manhattan car washes will finish with a
spot free soft water rinse, but other times the foam
wax is merely buffed to a high shine. Once your car
has moved through the system attendants dry off the
car, vacuum the interior if you choose a deluxe wash
service, and clean your plastic floor mats.
For a more polished look, exterior detailing services
usually include full service washes paired with meticulous
hand washing and waxing techniques that often cost
a little more. Costs can vary for this kind of service
based on what you’d like done from hand washing
and waxing to carpet shampoos deodorizing and upholstery
cleaning. (You should expect to pay a little more
for SUVs, trucks and vans that you would for a standard
car since they obviously require more effort to clean.)
A complete interior and exterior detailing job can be anywhere from $115 to over
$200. What you’re paying for is personal, loving attention to detail, however
when you pay for complete detailing you should make sure you receive it.
A complete interior and exterior detailing package should include:
•
Full Service Wash or Hand Wash
•
Compound" Treatment
•
Oxidation Removal
•
Tar Removal
•
Wheel Well Cleaning
•
Exterior Dressing (Armor All)
•
Hand Wax
•
Full Service Wash
•
Carpet Shampoo
•
Upholstery Cleaning
•
Carpet & Upholstery Drying
•
Interior Dressing (Lexoll)
•
Deodorizing
This sort of custom service avoids harsh abrasives and utilizes only mild soaps
and sponges guaranteed not to scratch your car’s surface. To keep your
car as beautiful as the day you bought it, your best route is to get your car
detailed every few months to the maintain and then follow up that detailing with
frequent standard cleaning services from a carwash that guarantees your car won’t
be damaged by its machines. With today’s brushless car wash technologies,
there is less danger of scratches or damage.
Whatever New York car wash services you choose, your car should roll out of a
cleaning treatment gleaming and sparkling just like the day it caught your eye.
If you find your local car wash cutting corners than that’s evidence that
you should go to a professional who cares.
For the best treatment in the NYC Car Wash business come down to Broadway Bridge
Was & Lube and enjoy our full service wash and lube center for all of your
car maintenance needs. |
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| NYC
CAR WASH TIPS: PERFORMANCE MAINTENANCE 101 |
The
key to ensuring that your car will continue running
safely and at optimal performance is regular maintenance.
An automobile is essentially a complex system of
hundreds of parts all working together. Inspecting
and replacing those parts on a regular schedule is
the only way to make sure your car runs like a dream.
But what sorts of services should you expect your
mechanic or NYC car wash and lube service center
to perform during periodic tune-ups? Knowing exactly
what to look for before you pay a visit is a great
way to make sure your car gets the service it needs.
Checking, changing and adding fluids like transmission
oil, engine oil, power steering fluid, and windshield
wiper fluid, are all recommended. But in general,
regular car maintenance can include a combination
of the following: a full bottle oil chance; a full
synthetic oil change; a transmission service package;
transmission oil exchange and flush; adding manual
transmission fluid; a transmission oil treatment
and conditioner; an anti-rust radiator treatment;
flushing your engine oil system; cleaning your fuel
injection and emission system; flushing and refilling
radiator fluids; flushing and refilling power steering
fluid; and replacing air filters.
Many mechanics and car centers are also now offering
something called a 15-point check-up, which basically
checks 15 different places where your car’s
fluids or parts may need to be replaced or refilled.
This type of 15-point system ensures that no part
of your car is overlooked. The points—or steps—often
include:
• Adding Up To 5 QTS. Of Oil
• Adding A High Quality Oil Filter
• Performing A Complete Chassis Lubrication
• Checking Your Coolant Fluid
• Checking Your Transmission Fluid
• Checking Your Differential Fluid
• Checking Your Power Steering Fluid
• Checking Your Battery Fluid
• Checking Your Windshield Washer Fluid
• Changing Your Air Filter And Checking The Emission
System
• Checking Your Tire Pressure
• Evaluating Your Door Hinges
• Checking Wiper Blades And Replacing If Necessary
• Replacing Brake Fluid
• And Checking And Replacing Your Lights If Needed.
As you can see, getting this 15-point system check
periodically is like asking your mechanic to go over
your car with a fine-toothed comb and will go a long
way to ensuring your car’s longevity and to
keep it purring like a dream.
Of course not all these services need to be provided
at the same interval. So a good idea is to have this
15-point service performed once a year, then to follow
up with periodic oil and other fluid changes at the
appropriate intervals. In general, most cars need
the following replaced at the following intervals:
• Get Your Engine Oil And Oil Filter Changed
Every 3 Months Or 3,000 Miles;
•
Change Your Automatic Transmission Fluid, Air Filter
And Air Breather Every 12 Months Or 15,000 Miles;
•
Change Your Manual Transmission Fluid And Radiator
Fluid Every 24 Months Or 24,000 Miles;
•
Change Your Differential Fluid Every 18 Months Or
25,000 Miles;
•
And Get A Fuel Injectors System Service Every 10
Months Or 10,000 Miles.
For those driving extraordinary distances or in severe
weather, you may need to come in more often to keep
your car running optimally. The truth is that whatever
the make or model of you car—every machine
on the road need proper care to deliver years of
reliable transportation. This is why bringing your
car in to a center you trust for these periodic checks,
fluid refillings and part replacements is the best
thing you can do to make sure your baby is running
at optimal performance.
The good news is that NYC’s Broadway Wash & Lube
now offer these system checks in conjunction with
car washing and detailing services—all at a
fair price and with a quick turnaround time. So come
down today for a diagnostic and treat your car the
way she was meant to be treated; she’ll soon
be returning the favor for the next 100,000 miles. |
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